- Title
- The economics of greening the Grahamstown National Arts Festival in South Africa
- Creator
- Dobson, Blaise, Snowball, Jeanette D
- Date
- 2012
- Type
- text
- Type
- article
- Identifier
- http://hdl.handle.net/10962/71445
- Identifier
- vital:29851
- Identifier
- https://hdl.handle.net/10520/EJC132010
- Description
- The article analyses the broad history underpinning the notion of sustainable development and its context within the events industry in South Africa. It explores the willingness of festival-goers to pay for a hypothetical recycling programme to reduce the negative externalities of the Festival. Results show that festival-goers were, on average, willing to pay an additional R2.30 per "green" ticket to fund the proposed programme. A statistical regression was used to explore the determinants of willing-to-pay. If applied to all tickets, the total willing-to-pay amount far exceeded the actual cost of the recycling programme.
- Format
- 30 pages, pdf
- Language
- English
- Relation
- Acta Academica, Dobson, B. and Snowball, J., 2012. The economics of greening the Grahamstown National Arts Festival in South Africa. Acta Academica, 44(4), pp.1-30., Acta Academica volume 44 number 4 1 30 January 2012 0587-2405
- Rights
- University of the Free State
- Rights
- Use of this resource is governed by the terms and conditions of the Sabinet Terms and Conditions statement (https://journals.co.za/upload/marketing/Sabinet_Website_TandC_2017.pdf)
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