The effects of relative market share and the rate of market growth on the strategic attributes and financial performance of selected South African companies from 1977 to 1981
- Authors: Viljoen, John
- Date: 1984
- Subjects: Johannesburg Stock Exchange Boston Consulting Group Business enterprises -- Valuation -- South Africa Business enterprises -- South Africa -- Finance Business enterprises -- Economic aspects -- South Africa Stock exchanges -- South Africa Success in business Marketing research Strategic planning Business planning
- Language: English
- Type: Thesis , Doctoral , PhD
- Identifier: vital:722 , http://hdl.handle.net/10962/d1003816
- Description: This thesis analyses the effects of relative market share and the rate of market growth on the strategic characteristics and financial performance of selected companies quoted on the Johannesburg Stock Exchange over the period 1977 to 198. It is well established that business performance is partially contingent upon relative market share position and the rate of market growth. Together these variables comprise the basis of the Boston Consulting Group approach to portfolio analysis in the form of the Boston Consulting Group Growth/Share Matrix. A methodology was designed to test the validity of this matrix in measuring and predicting corporate behaviour at the business level in South Africa. Selected companies were placed into the matrix and analysed in terms of their strategic attributes (represented by selected financial ratios) and their level of performance (represented by a wide range of financial performance measures). The research findings show that relative market share and the rate of market growth have a significant impact on the strategic attributes and financial performance of South African businesses. Also, certain attributes are closely associated with particular types of performance. Therefore, given a specific performance target, management should ultimately be able to isolate and monitor the relevant strategic attributes in ensuring that the target is achieved. The analysis of contingent models of strategy is still in its infancy, but this study indicates that the field is possessed of great potential.
- Full Text:
- Date Issued: 1984
- Authors: Viljoen, John
- Date: 1984
- Subjects: Johannesburg Stock Exchange Boston Consulting Group Business enterprises -- Valuation -- South Africa Business enterprises -- South Africa -- Finance Business enterprises -- Economic aspects -- South Africa Stock exchanges -- South Africa Success in business Marketing research Strategic planning Business planning
- Language: English
- Type: Thesis , Doctoral , PhD
- Identifier: vital:722 , http://hdl.handle.net/10962/d1003816
- Description: This thesis analyses the effects of relative market share and the rate of market growth on the strategic characteristics and financial performance of selected companies quoted on the Johannesburg Stock Exchange over the period 1977 to 198. It is well established that business performance is partially contingent upon relative market share position and the rate of market growth. Together these variables comprise the basis of the Boston Consulting Group approach to portfolio analysis in the form of the Boston Consulting Group Growth/Share Matrix. A methodology was designed to test the validity of this matrix in measuring and predicting corporate behaviour at the business level in South Africa. Selected companies were placed into the matrix and analysed in terms of their strategic attributes (represented by selected financial ratios) and their level of performance (represented by a wide range of financial performance measures). The research findings show that relative market share and the rate of market growth have a significant impact on the strategic attributes and financial performance of South African businesses. Also, certain attributes are closely associated with particular types of performance. Therefore, given a specific performance target, management should ultimately be able to isolate and monitor the relevant strategic attributes in ensuring that the target is achieved. The analysis of contingent models of strategy is still in its infancy, but this study indicates that the field is possessed of great potential.
- Full Text:
- Date Issued: 1984
An analysis of non-white transport requirements in an Eastern Cape urban area
- Authors: Viljoen, John
- Date: 1978
- Subjects: Buses -- South Africa -- Eastern Cape Black people -- Transportation -- South Africa -- Eastern Cape Transportation, Automotive -- South Africa -- Eastern Cape
- Language: English
- Type: Thesis , Masters , MCom
- Identifier: vital:807 , http://hdl.handle.net/10962/d1007265
- Description: From Preface: The following research is centred around the Grahamstown non-white urban transportation problem. The bus service under consideration is owned and operated by the Grahamstown Municipality and is attached to the City Fire Department. It caters only for non-white commuters by operating fourteen buses, which carry approximately 1 200 000 people per year. As such, the difficulties encountered by this transport service should be generally, though not entirely, applicable only to relatively small non-white transport undertakings. The aims of this research are threefold: 1. to establish the environment within which transport undertakings operate, the structure of the undertaking in response to this environment and the problems which such undertakings encounter in their daily operations ; 2. by analysing in detail a specific transport service, an attempt has been made to delineate problem areas in both the cost and revenue structures, and to ascertain the degree of management awareness of the existence of these problems ; and 3. to determine the social impact of this transport operation and to evaluate all aspects of the service in relation to commuters, business and social needs and wants. Unfortunately, an attempt to extend this type of research to further Eastern Cape urban areas was unsuccessful due to the refusal by certain transport undertakings and government bodies to provide essential information.
- Full Text:
- Date Issued: 1978
- Authors: Viljoen, John
- Date: 1978
- Subjects: Buses -- South Africa -- Eastern Cape Black people -- Transportation -- South Africa -- Eastern Cape Transportation, Automotive -- South Africa -- Eastern Cape
- Language: English
- Type: Thesis , Masters , MCom
- Identifier: vital:807 , http://hdl.handle.net/10962/d1007265
- Description: From Preface: The following research is centred around the Grahamstown non-white urban transportation problem. The bus service under consideration is owned and operated by the Grahamstown Municipality and is attached to the City Fire Department. It caters only for non-white commuters by operating fourteen buses, which carry approximately 1 200 000 people per year. As such, the difficulties encountered by this transport service should be generally, though not entirely, applicable only to relatively small non-white transport undertakings. The aims of this research are threefold: 1. to establish the environment within which transport undertakings operate, the structure of the undertaking in response to this environment and the problems which such undertakings encounter in their daily operations ; 2. by analysing in detail a specific transport service, an attempt has been made to delineate problem areas in both the cost and revenue structures, and to ascertain the degree of management awareness of the existence of these problems ; and 3. to determine the social impact of this transport operation and to evaluate all aspects of the service in relation to commuters, business and social needs and wants. Unfortunately, an attempt to extend this type of research to further Eastern Cape urban areas was unsuccessful due to the refusal by certain transport undertakings and government bodies to provide essential information.
- Full Text:
- Date Issued: 1978
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